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how i turned my lame duck ebook into a multimedia moneyspinner in 2008 i launched my first downloadable ebook. It contained details on a genuinely original method of ebay arbitrage that was making me good profits. The ebook was called the 60 second secret. I wrote and designed my product and sales page and got three internet marketers to sell it with me. I was set for success – or so i thought. Problem. The 60 second secret tanked. My ebook was a 100% gold plated clickbank clunker .
fast forward to 2010. Having learnt a lot about how i went wrong i made plans to relaunch my ebook. I renamed it the auction arbitrage secret , which definitely made more sense than the 60 second secret. Good start. Ebay changes fast, and the ebook needed some updating. But around 90% of the information was still relevant, and stayed exactly the same .
i thought about the different methods we now use to consume information and how the auction arbitrage secret deserved to be more than an ebook. It took me just two hours to create an audio version from the 59 page pdf. I then put a basic video with it, the computer equivalent of watching a whiteboard presentation in school or college. That took four hours. Then i realised how easy it was to make the video available in iphone, ipad, pc and mac formats. Another hour later and in less than a day i had transformed ye olde ebook into a brand spanking new multimedia product.
since this is so easy, isn't it commonplace? not at al...read more detail
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